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Getting Down to Web Business: 7 Strategies for Success

* May 21, 2005 (Metro Chicago, Il) * August 6, 2005 (Metro D.C.) * September 17, 2005 (Silicon Valley) * November 12, 2005 (Tampa, St Pete FL)

Session Overview

One of the greatest challenges for business owners and managers is to figure out how the Web can help you not only make more revenue and profit, but make your basic business processes more efficient and more effective.

The WOW Getting Down to Business: 7 Strategies for Success seminar is not another marketing event disguised as a workshop, where vendors will be talking up their latest products. This workshop will cut through the sales and marketing hype to provide you with case studies that will increase your ability to evaluate, decide, and strategize on a solution that is right for your organization, your team, and you.

WOW’s 7 strategies are critical to small- and medium-sized businesses because they will provide you with a Webmaster’s perspective to:

• Improve your profitability
• Grow your online business
• Make business more fun

If you want to learn more about:

• Using the Web to enhance credibility and brand awareness
• Integrating the Web into your marketing mix
• Increasing sales close ratios using e-commerce
• Improving customer satisfaction utilizing the best of the Web
• Understanding how Web-based partnerships, affiliate programs, search methodologies, and technologies can grow your business
• Lowering operating costs
• Networking with peers within your community

Then you won’t want to miss this seminar.

Who should attend

This session is for technical and non-technical managers alike who work for small- and medium-sized businesses, and the Webmasters—whether on staff or freelance—who serve them. Our research has shown that Webmasters want to learn more about the non-Web-related aspects of their companies and that managers want more ideas about how to use the Web.

The session is non-technical, but it will help you and your Webmaster (whether or not s/he’s here) light a fire under your business.

• “C” officers: CEO, CFO, CMO, COO, CIO
• Communications managers and directors
• Content authors, managers, directors, and editors
• Business, market, and technology analysts
• Management consultants
• Project managers
• Marketing managers
• Webmasters, developers, and administrators

cost

The price for admission and lunch is only $29.00. Or, for $49.00, you receive admission to the seminar, lunch, a year’s worth of the WOW monthly newsletters.

who should attend

• Information Architects / Knowledge Managers
• IT managers and Planners
• Software project Managers
• Integration team Managers
• Content authors and content managers
• Database administrators
• Analysts and consultants Web content managers, directors and editors
• Corporate, Government and Education communications managers and directors
• Chief information officers
• Intranet managers, directors and editors
• Public Information Officers and Marketing executives
• IS/IT staffers responsible for day-to-day Web site maintenance and management
• IT Strategists, Managers, Staff
• Content Management Project Managers
• Content Management System Designers
• Intranet, Internet, Extranet, Portal Managers
• Webmasters, Developers, and Administrators
• Business, Market, and Technology Analysts
• Enterprise Architects
• Consultants and Integrators

Date & Location

*

* May 21, 2005 (Metro Chicago, Il)

* August 6, 2005 (Metro D.C.)

* September 17, 2005 (Silicon Valley)

* November 12, 2005 (Tampa, St Pete FL)

Register

Space is limited, so register now!

The price for admission and lunch is only $29.00. Or, for $49.00, you receive admission to the seminar, lunch, a year’s worth of the WOW monthly newsletters.